MASTER YOUR TYRES

Go Beyond Guesswork

Wouldn't it be great to get a little more grip from your tyres? Cut through the paddock whispers and become totally self-reliant in setting up – and driving – your tyres for maximum performance. Enjoy better handling, longer tyre life, and faster lap times – every time!

Enrolment Closing:


Rated: 4.8 / 5.0

Jason Bleak

MX5 Racer

"Resounding Success! Best laps (yes, plural!!) were a full 1.5secs faster than the class track record - first time out!"

John Santiago

Sr Instructor

“Holly hell! This is great!.. I feel like I’m cheating using this. There are trade secrets in the Smart Run Sheet!”

Jorge Segers

Race Engineer

"There is nothing more important than tires. The course is really impressive! Your practical approach makes it easy."

Ross Bentley

Speed Secrets

"Wow! I knew this course would be great, but it exceeded my expectations. It’s the practical tools and suggestions that I can actually use at the track that makes this course super valuable."

Tyres Are Your Untapped Superpower...

It doesn’t matter how many years you spend at the track – if you don’t learn how your tyres underlying mechanisms work, your mental models will always be off.

Tyres are a highly complex, non-linear component that, unfortunately for you, are also the most important tuning device on your car.


Tyres are your performance foundation.

If you want to see dramatic improvements in your lap times, then tyres are where you need to start; not suspension, aerodynamics, engine tuning, or even driver coaching.

All of these areas depend on your tyres being in their happy place for you to succeed.

If your tyres are not happy, anything else you do is like building a castle on quicksand. You just wouldn’t.


Simple Measurements Can Give You All You Need

By gathering data like tyre pressures, tyre temperatures, and even driver feedback, you can get more grip, better balance, and clear direction for tuning all the more interesting parts of your car.

Even better, once you understand your tyres, you’ll be able to make confident setup decisions about how you can get more grip from any tyres, on any track, and in any weather.


How Do You Learn The Secrets To Better Tyre Performance?

Well, you can spend countless hours pouring over the dense - and remarkably pricy - engineering texts, and then spend a few years trying to apply the theories in practice.

That’s what I did. It was undeniably effective – the end result is incredibly worthwhile – but the journey was long, arduous and extremely expensive.

I want to help you learn everything you need to know about how to maximise your tyres, faster and more effectively.

Over a year, I distilled all that knowledge and experience into a comprehensive online course.

I call it...

Master Your Tyres

Your Keys To Unlocking Consistently Faster Lap Times… Every Time

"Samir, you've done an excellent job.The onboard tire temperature monitoring section was pure platinum. The sections on interpreting tire data and tire construction were also very good, especially for racing tires that switch on at a given temperature. Regarding cornering and misleading tyre feel, for the professional drivers this sets the adults apart from the kids – your drivers will love it!"

DANNY NOWLAN
OWNER CHASSISSIM TECHNOLOGIES

Go Beyond Guessing Too

ABOUT YOUR INSTRUCTOR

Hi, I'm Samir...

...a race engineer who's designed suspension systems for famous road & racing car brands, such as Aston Martin. I also spent a decade sports engineering for the worlds best Olympic coaches. Plus, I've raced for years at club level.

Despite my background, I found tyres complicated. The more I invested in the heavy engineering texts, the deeper down the rabbit hole I went. Turns out not all the theories agree! So I set out to test them in practice. That cost me... a lot... but was worth it.

Focusing on the driver, I decided to distil all my research into "Master Your Tyres". I spent a year creating the course, and then I got 15 engineers, from F1, WEC and Rally, to peer-review my work (now THAT was scary!)

Several hundred students have now passed through and, I'm delighted to say, are going faster. I've continued to improve the course and now include many insights pro teams would prefer I kept to myself...

Give the course a go and it will be my pleasure to help you unravel the mysteries surrounding tyres, so you can go faster too.
Samir Abid

"I have been an amateur racer for 25 years, I definitely learned more in this course than I have learned over my entire career."

Gary Blanarik
SCCA Winner | Tyre Master

Watch FREE a Lesson

One of 40+ bite-sized premium lessons (Try playing it at 1.25x speed 😉)

What You Can Expect

A Tyre Mastery Supercharge 😎

40+ Self-Paced Lessons

You get over 3 hours of self-paced lessons and practise, arranged in 3 modules (Core, Advanced, Pro) containing 40+ bite-sized lessons and practise exercises to match your schedule.

You'll learn about tyre pressures, temperatures, how tyres work and how to exploit them as a driver. Each module builds on the last in an easy-to-follow, step-by-step way. See full curriculum below.

Track Tyre Tuning Guide

Your essential guide to perfectly setting your tyre pressures and temperatures. Get more grip, better handling and faster lap times with these simple, actionable tips and tricks.

This 48 page ebook covers the fundamental knowledge and forms the foundation of the course.

Smart Run Sheet

The hidden gem of this programme, this Excel tool is designed to take you beyond the "book knowledge" and support you in implementing everything you learn in practice.

Developed over a year in a competitive racing environment, the tool is designed to help you get organised and make the most of the tyre data you are collecting.

Think of it as a template from which to build upon. Expect ample practice and guidance on how to maximise the potential of this tool.

+ Champions Get More👇

Lifetime Course Access plus...

Private Community of Practise

Also immediately after joining, you’ll get an invitation to join our private community space.

This is where you can ask questions, learn from your peers, and share your success when you hit the track.

10x Bonus Workshops

Get all the workshops from all the past cohorts. Each 1 hour duration, they give you my key highlights from each module. We go into more depth on each area and you get to learn from the extensive Q+A we had with past students.

3x of the workshops are with famous Indy Car and coaching legend, Ross Bentley. Ross adds another dimension from the drivers perspective, areas include:
- Self Coaching,
- Feeling the Limit
and
- Mastering Wet Weather driving, that is also covered extensively in the main course.

If you know Ross Bentley, you'll know his insights are worth the price of admission alone!

3x Study Guides

Taking your own notes is the most effective way to learn. That's why I've created comprehensive study guides for each module. Over 120 pages, with concise summaries, three key takeaways, and time-coded quick reference sections.

The guides have ample space for your notes and are designed to enhance your learning experience. These are new resources for this cohort, part of our continuous program improvements.

Champion's Hub

The brand new Champions Course Hub is your one-stop solution for easy access to all resources, lessons, and live workshops.

No more juggling logins or systems. It features a growing library of on-demand workshops, weekly program updates, and quick access to lessons and community. We've made it simple, accessible, and effective for you.

Completion Certificate

When you complete the full Champion programme you will be able to download a personalised completion certificate – each with a unique verifiable id.

This can be useful to claim reimbursement from your employer (or sponsor!), to share on social media 👉 or print out and hang on the wall 😉

Begin Your Tyre Mastery Story Today

"I felt like I had a hodgepodge of scattered information over the years. It felt reassuring to learn it in a structured way."

Scott Sul

Race Driver

Tom Shepard

Racing Driver (Historic's)

"The smart run sheet is a work of art, I have been looking for a way to do this for a long time. I'm confident I now have a model method to achieve better lap times!

Laszlo Ulbrich

Amateur Race Driver

"I learned a lot from the course. The community Q&A and sessions were really helpful.
I am definitely happy I took this course!"

Martin Wiedenhoeft

Team Owner

"The course was great. I was able to find a few gold nuggets. Overall excellent job on putting this together. The effort was obvious and the result was excellent."

Tom Coller

Racing Driver & MUK Coach

"This course has helped me to piece together various bits of information and understanding together in a way I can confidently use when working with race tyres. The way you explain various technical subjects really helps strengthen my knowledge and
gives me more confidence to explain these subjects to others.
The short lessons aid in not overloading why learning and making it achievable even while juggling family life."

Lawrie Westbrook

Track day driver

"I feel empowered that I have the tools and know-how to accurately take the guesswork out of setting pressures especially at a race event when it matters the most.
I feel with a better knowledge of tyre core fundamentals I can understand what processes, reactions and changes the tyres is subject too.
I have a lot of different experiments I'm very excited to try, document and learn from. I'm very keen to perfect car set up and balance and greatly benefit from using the Smart Run Sheet as well as the timetable to better organise, manage and maximise track days. I'm a bit sad that its finishing. Thank You Samir"

Laszlo Ulbrich

Race Engineer

"Although much of the material wasn't new to me, the course connects the dots between theory and practice, which is immensely valuable and hard to find elsewhere. I feel the course material is easily digestible but still inspires for a bit of head scratching about things.

The smart run sheet is introducing great ways to look and interpret data. That's a great tool to build on. All in all I'll be more confident dealing with race car tyres from now on, and I'll be able to explain some fundamental concepts to my novice Formula car drivers!"

Jack Wagner

Race driver

"The course has given me a better knowledge of how tires work, and I'm excited to use the techniques I learned."

Gene Martindale

Race Engineer

"Having a background in tires already, the course provided a good opportunity to revisit some tire specifics. The reference material provided by Samir I found to be excellent."

Craig Russell

Race Engineer

"Throughout the course, revisiting and reviewing what I did and didn't know was key for me. It provided a broader perspective and motivated me to go back and reread many of the books faithfully weighing down my bookcase!"

David Boboltz

Amateur Racer

"The course introduced me to the concepts of pressure rise ratios and temperature compensation, which I hadn't considered before. I'm excited to use the Smart Run Sheet to apply these concepts."

John Haynes

Pro Race Engineer

"I have learned new approaches to tire management that I will test and apply in my day-to-day work with customer race cars. The way you explained this difficult subject will benefit both amateur and, with an open mind, professional racers. In particular, as someone working with young drivers, I hope to utilize new ways of explaining concepts to help my drivers reach their full potential."

Mack McCormack

Vintage Club Racer

"As a vintage club racer, I found the course very valuable. I'm looking forward to using the Smart Run Sheet this season. The description of oversteer/understeer was one of the best I've heard anywhere."

"My level of understanding has increased dramatically. I had a good understanding before the course, but the way you've presented the information, it's like I've gone to a whole other level."

Shigeru Umemura
Racecar Engineer

Student Survey Results 👇

Asked at course start and end.

"Samir's tire class was a game-changer for me. I realised how neglectful I had been with tire data until now. I just completed my FIRST race weekend after taking your tire class. I qualified on pole and won both races on a wet track. I had excellent grip and a 25-second gap to second - against faster cars - in only a 10 lap race. Thank you for creating this class!"

Jeff Giordano
Mazda MX5 Race Driver | Tyre Master

It's Time To

Master Your Tyres

Don't waste another event driving at a disadvantage.
Unlock your tyres potential and improve your performance on any track, in any weather.
Get exclusive access to pro level tools and techniques that your peers will wish you had never seen...

Become a Tyre Master today.

Beginner Package

Get started and learn the fundamentals of track tyre tuning. Limited time access to only the "Core Fundamentals" module.

£ 149

  • Access to:
  • Module 1: "Core Fundamentals"
  • 13 self-paced lessons & tutorials
  • 2 months access
  • BONUSES
  • Smart Run Sheet (worth £79.99)
  • Track Tyre Tuning Guide (worth £19.99)
The
Works

Champion Package

Develop a deep intuition for how to maximise your tyre performance. Includes lifetime access to all 3 modules and exclusive bonus content!

£ 399

  • Access to:
  • Module 1: "Core Fundamentals"
  • Module 2: "Advanced"
  • Module 3: "Pro"
  • 40+ self-paced lessons & tutorials
  • Lifetime access
  • Private Community of practise
  • Champions Hub
  • Certificate of Completion
  • 🎁 BONUSES
  • 10hrs of past workshop (3x with Ross Bentley)
  • 1hr Tyre Test Day Blueprint workshop (£79)
  • Effective Test Day Planning Tools (£24.99)
  • 3x Module Study Guides (£49.99)
  • Smart Run Sheet (£79.99)
  • Track Tyre Tuning Guide (£19.99)
  • You will receive all digital materials immediately after checkout, enabling you to start learning right away.

Base Package

Limited time access to all three pre-recorded modules. Does not include the Champions Hub, Guides, Community, or Workshops.

£ 299

  • Access to:
  • Module 1: "Core Fundamentals"
  • Module 2: "Advanced"
  • Module 3: "Pro"
  • 40+ self-paced lessons & tutorials
  • 2 months access
  • BONUSES
  • Smart Run Sheet (worth £79.99)
  • Track Tyre Tuning Guide (worth £19.99)

* Team packages are available. Just ask.

For your security, all orders are processed on a secured server.

"I loved the course's approach of focusing on the process of experimentation rather than simply giving us an answer. It's like the saying, 'teach a man to fish.' Great!"

Angus Lemon
Single Seater Race Driver

"I'm extremely glad I took this course, despite my initial concerns about the materials and participants being too advanced. There were a several "Aha!" moments for me.

Overall, I measure the worth of a course by the level of energy it leaves me with and its ability to help me improve. In both regards, this course has been successful, and I'm confident it will further enhance my performance. Samir, you possess a great attitude and aptitude for motorsports. Thank you."

Bill Holder
Trackday HPDE Driver | Tyre Master

CURRICULUM OVERVIEW

40+ Bite-Sized Lessons Over 3 hours

Here’s an overview of the course structure along with the key ideas and practices you’ll be learning. Like a snowball, it starts out with what should be a simple refresher for most, and gradually goes deeper. All self-paced lessons are available immediately after enrolment.



Module 1:  "Core Fundamentals"

Tyre Pressures (16m 57)

  • Why Tyre Pressures Matter on track
  • How to find your target hot pressures
  • Precisely hit your hot pressures, every time
  • Smart Run Sheet practise 1 - Tyre pressure optimisation


Tyre Mechanics (15m 09)

  • How tyres grip the road
  • Why karting lines work in the wet
  • Tyre construction and why that matters for new tyres


Test Driver School (16m 49)

  • How (and why) you need to become a great test driver
  • Adapting your driving to tyre grip evolution 
  • "Smooth is fast"... but why and what does that really mean?


Tyre Temperature (12m 33)

  • Introduction to Tyre Temperatures
  • What tyre temperatures give you most grip?
  • Why tyres heat up & 3 driving techniques to manage tyre temp



Module 2:  "Advanced"

Tyre Pressure Tuning (12m 53)

  • How to find the perfect tyre pressures for your car
  • Optimising tyre pressures for more grip in the wet (in detail)
  • How (and why) to compensate for ambient weather changes
  • Smart Run Sheet practise 2 - Ambient condition compensation 


Tyre Monitoring Systems (17m 52)

  • What you can learn from onboard tyre temperature data
  • Are onboard tyre temperature and pressure systems worth it? 


Driving & Tyre Mechanics (21m 42)

  • How you corner - Tyre slip angle clearly explained (finally…)
  • How to exploit tyre force characteristics to drive faster
  • Your steering is lying too you! You've more grip than you think...
  • How to working out how much grip you really have


Tyre Life Prediction (09m 59)

  • How many heat cycles before you need to replace you tyres?
  • How to determine if your tyres are worn out


Camber Optimisation (08m 08)

  • Why adding camber gives you more grip (and confidence) 
  • How much camber should you run for most grip? 

 


Module 3:  "Pro"

Corner Entry Driving Techniques (20m 22)

  • How to maximise your braking and corner entry speed
  • The true definition of understeer and oversteer (finally...)
  • What happens at the limit? Understanding limit handling


Tyre Temperature Analysis (24m 55)

  • How to take and interpret tyre temperatures - part 1
  • How to take and interpret tyre temperatures - part 2
  • Smart Run Sheet Practise 3 - Tyre Temperature 1
  • Smart Run Sheet Practise 4 - Tyre Temperature 2


Advanced Driving Techniques (10m 21)

  • Case Study: Pro level wet weather driving teardown (What makes him SO fast?...)


Next Steps (08m 01)

  • Three key suspension areas you can now tune with precision
Frequently Asked Questions
The course is in the form of self-paced lessons. There is a lot of content, but I’ve purposely kept most individual lessons bite size at around 3 or 4 minutes each.

My estimation is that you need to allocate 2-3 hours per week for the course, so somewhere between 8 and 12 hours in total.

This can be all on your own schedule. You also get access way past the live programme to all the self paced lessons, the workshop recordings and the private community for support and advice.

Any questions on timing please email Samir (hello @yourdatadriven.com) to get clarification on this.
✔️ Racing drivers – who want to finally make the jump too, or remain at, the front.

✔️Experienced track day / HPDE drivers – who are looking to level up their pace.

✔️Mechanics – responsible for set up and who want to understand tyres once and for all.

✔️Coaches and Instructors – who want to know the physics behind their good advice.

✔️Junior engineers – who want to impress their team by bring professional insights and approaches to tune the most important component on their car.
❌If you’re brand new to motorsports and are still picking up the fundamentals of driving on track.

❌ People who intentionally race on dirt or loose surfaces.

❌ Pure sim racers – there is stuff here for you but this is aimed at real world application.

❌ Tyre engineers – several have been kind enough to review the course, all learnt something, but there is less here for you than for others.

Worried? Just ask Samir, or remember, their is a no questions asked money back guarantee.
Nope. This is a one-time purchase. When you buy Master Your Tyres you’ll have access to all the resources for life, and all the hosted content (lessons and community) for the duration of your selected package.
Yes – if you purchase the “Base” package, you’ll be able to upgrade to “Champion” later on.

The upgrade cost will be the difference between what you paid originally and the current FULL cost of the Champion package. Any discounts cannot be applied to upgrades.
If you are not happy with the Master Your Tyres course, for any reason, you can reach out by email in the first 14 days, and I’ll refund your purchase, unconditionally.
For this edition of Master Your Tyres, I will be active in the private community spaces during office hours. I’m here to support you.
The units in the UK are a mess! I’ve tried to be as accommodating as possible with regards to covering everyones unit preferences.

The first major upgrade to the Smart Run Sheet was to incorporate unit switching.

I do appreciate it is an international wrinkle and, as with other products I’ve made, let me know where needs improvement and I’ll get it done.
Yes – new tyres need a special approach, not only to get the most life from them but also to prevent creating irreparable internal damage.

Master Your Tyres includes a step-by-step process you can easily follow, along with why it works.
I’m hear to help you. Just drop your question in the “Ask Questions” section in community and you’ll soon get unstuck.

If there is something you feel could be explained better, let me know. This is a complex topic and its important to me that you're clear on everything covered.
Absolutely!

Tyres are an incredibly complex component that works in often counter intuitive and strange ways. Even if you have spent years at the track, there are mechanisms that can only be understood if you know how all the pieces of the puzzle work together. This “book knowledge” is often very hard to work through, and some books disagree…

In Master Your Tyres I’ve tried to explain things from the perspective of how you can apply the knowledge in practise. This focuses on the amateur paddock and filters out the fluff.

Furthermore, for one reviewer “..the Smart Run Sheet justified the price of entry alone!” Because this tool bakes in the theory to help you interpret your numbers more easily and quickly in the field.

If you have any specific concerns reach out on email but on both the driving and technical side, I expect you’ll get a lot out of this course.
This programme took me 9+ months to pull together. This included hours of book research, development of the Smart Run Sheet, hours of track testing, and then creating the curriculum, lessons and exercises.

When it was done in draft I then gave access to 15 professional engineers, drivers and coaches (many from the podcast) to peer review and find any issues. They were from F1, WEC, Rally, HPDE and mainstream automotive.

As you can imagine, they had a raft of feedback and suggestions! I assimilated all this and re-worked and improved all the lesson material - either correcting mistakes or making things more understandable.

Rest assured, this material has now been well battle tested - evidenced by the amazing student feedback and results.
Yes they are! However taking chunks of time off your lap times is not boring. Nor is having tyres that don’t wear out prematurely, or having a sweet handling car that puts a huge smile on your face every corner.

Tyres are the foundation for everything you do on track – be that driving or setup. Use the knowledge and tools on this course to get them in their happy place, then you don’t have to worry about them any more…
Originally the working title was “The Track Tyre Tuning Course.” The content evolved and many of the initial reviewers pointed out that there is a lot more covered than simply tyre tuning. You will learn how to get the most from your tyres, why that works and then get real practical techniques and tools you can put into action both on and off the track.

The Master [of] Your Tyres is more apt for how I know you’ll feel by completion =)
Yes – if you are actively enrolled in an educational programme, you can receive 20% off the full cost of the Champion package. This discount cannot be combined with any other discounts, but it can be applied to Team licences.

The discount is intended for full-time or part-time students. To receive a unique coupon code, email [email protected] with proof of enrolment.
Yes. When you complete the full Champion programme you will be able to download a personalised completion certificate – each with a unique verifiable id.

This can be useful to claim reimbursement from your employer (or sponsor!), to share on social media or print out and hang on the wall.
Yes. The course covers how to get the most out of modern and historic tyres, road and slick tyres.

The processes are then about teaching you how to learn about your individual tyre characteristics so you can optimise them for your car on any track.
Life happens and its a totally understandable concern. All the other lessons are already recorded are available for you.

If life events mean you’re really just not going to be able to find the time, reach out on email and let me know the situation.
Yes, I offer “Parity Purchasing Power” (PPP) for individuals living in countries where the local economy makes our products and services unaffordable.

Motorsports is expensive in any country, and most individuals will recoup the value of the course in one event. If your circumstances are unique, please reach out and I will help if I can.
Master Your Tyres offers a ton of opportunities to practise applying the course concepts. This area is constantly under review to help students learn more effectively.

The Smart Run Sheet is the hidden gem here. You’ll soon get comfortable with using this tool for the practises so you’re confident to use it at your very next test.
I’ve a habit of waffling on! To keep the lessons short and to the point, I have scripted them.

This gives you the benefit of well structured lessons, with closed captions built in. It also gives me the opportunity to edit, correct and improve the lessons more easily in future.

At times the narration could sound better if it was more natural, but I do feel the benefits you get as a result are worth it. Take a listen to the sample lesson on this page to make sure you agree.
No but… it might be difficult for you to relate to the issues the course is solving – purely because you haven’t had the time to experience the complete frustration that tyres can deliver!

Saying that there is nothing stopping you getting off on the right foot. From a technical perspective everything is beginner friendly, you might just wonder why we’re bothering to get this deep into it! – to gain seconds of lap time performance and better tyre life is the answer!
Although my expertise lies primarily in circuit driving, where multiple laps provide ample opportunity to reach optimal temperature, I firmly believe that the most important 80+% of the course content is highly relevant to hill climbing and autocross events.

Driving techniques, tyre mechanics, general processes, and guidance for varying conditions are all areas that I believe would be of considerable value to you.

Undeniably, there are some elements that may be less directly applicable. In such cases, a bit of creative adaptation may be required. For instance, tyre pressures may not fluctuate as significantly, but employing a pressure sweep technique over multiple runs instead of laps can still deliver the same level of setup insights.

And remember, we offer a 14-day no-questions-asked money-back guarantee. If you decide to sign up and realize that it's not adding value, rest assured, I can arrange a refund without any complications.
I’m happy to answer any questions. Just drop me an email (hello @yourdatadriven.com) and I’ll get right back to you.
Tyre Tuning Essentials

Learn 10 Simple Strategies to Optimise Your Tyres - Free.

Get The Essentials - FREE
Tyre Tuning Essentials

Learn 10 Simple Strategies to Optimise Your Tyres - Free.

Get The Essentials - FREE